What is Selma Family exactly?
Selma Family is a simple feature that lets you pool your assets with other Selma users — whether they're parents, partners, siblings, or friends — so everyone in the group benefits from the price tier based on your combined total assets.
This means that even if your own assets are still below a certain threshold, you can unlock a better price thanks to your Family's total amount.
Who is Selma Family for?
For anyone who wants to enjoy lower prices together. Despite the name, your “Family” can include:
Your actual relatives
Your partner or close friends
Anyone you want to team up with
Anyone can be part of your Selma Family — it doesn't need to be based on official family ties. 🤝
How does Selma Family work exactly?
Here's a practical example:
You already invested 35'000 CHF with Selma. Your fee tier is 0.68%/p.a., and you would need to invest another 15'000 CHF to reach the next tier at 0.55%.
Now your mum opens her Selma account and invests 30'000 CHF. Her fee tier is also 0.68%.
By creating a Family together, your assets add up to 65'000 CHF. That's enough to unlock the next price tier — and you both get to enjoy the lower 0.55% fee! 🎉
💡 Curious about Selma's price tiers? Have a look at our Pricing page for the investment amounts required to reach the next level.
What if I have a custom price tier?
If you have a custom price tier, you'll get whichever is lower: your custom rate or the Family rate.
Other members without a custom price tier will get the Family rate based on the total assets of all the members.
What's next?
Would you like to learn how to create your Family, invite members, or make changes to it?
Read our article on how to manage your Selma Family.