Important upfront: The crypto preference is not a recommendation from Selma to invest in cryptocurrencies. Like all investment preferences, you can activate or deactivate it freely. Whether it makes sense for you depends on your personal situation, your goals, and your risk tolerance.
You can find detailed information about what the crypto investment preference is in this article.
So, should you activate the crypto preference? The answer to the question is: it depends.
What matters is not whether you already own crypto, but how much crypto you hold in total and whether that aligns with your long-term strategy.
Your total wealth matters, not individual platforms
Many investors look at their Selma portfolio and their cryptocurrencies separately. That's understandable, as they are often held on different platforms. From a financial planning perspective, however, your total wealth is what matters – not its individual parts.
For example, if you have 50'000 CHF invested with Selma and hold an additional 20'000 CHF in Bitcoin, crypto already represents almost 30% of your invested assets. Activating the crypto preference on top of that would increase this share even further – and with it, your overall risk.
Looking at the full picture
The crypto preference was designed to integrate Bitcoin and Ethereum into a long-term investment strategy. The more of your investable wealth that is managed within the same strategy, the better the overall allocation can be aligned with your goals and risk profile.
If you already own cryptocurrencies, it may therefore make sense to include those holdings when thinking about your overall portfolio rather than managing them in isolation. After all, it doesn't matter which platform an asset sits on. What matters is your total exposure.
This allows your crypto allocation to be determined deliberately, rather than being shaped by past purchases or market movements.
The goal is not to maximise crypto exposure
The goal of the crypto preference is not to maximise your crypto allocation. The goal is to find the right allocation for your personal situation.
For some investors, that may be 5%. For others, it may be less. What matters is not Bitcoin or Ethereum alone, but how all parts of your portfolio work together.
Instead of asking whether you already own crypto, it may be more useful to ask:
Does my current crypto allocation reflect my long-term investment strategy?
That's exactly where a holistic investment strategy – one that looks at your wealth as a whole – can help.